Nike footwear: Wear Nike and feel the difference
Nike has been a brand, which has crossed the realms of fame through a myriad collection of products. This brand has been one, which is recognised all over the world by people who reside in ghettos to high rise pent houses.
Nike footwear caters to the requirements of an ordinary person, an athlete, a damsel and even a toddler. Its customer oriented way of doing business has brought in rewards in the form of a global customer base and soaring profits worldwide.
The product groups of this company differ from country to country and also in terms of different types of sports. If one is to take an example of the Indian subcontinent, then Nike maintains three types of product groups in this region, which are
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NikeCricket
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NikeFootball
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NikeRunning.
However, this company also harvests all the benefits of each and every technology that is present. Hence, it has another product group known as Nike+.
One of the examples of this urge to harvest all the latest technologies that are there would be the combination of Nike shoe plus a sports band. This particular combination is meant exclusively for athletic purposes like running and measuring things like:
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The distance that the person has run
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The calories spent
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The heartbeat during the length of the jog etc.
The sports band is worn around the wrist and it has a device, which stores all the information of the categories mentioned in the above list. The person using this device can then hook it up to a computer and get an idea about the results of his workout routine.
Another example of the Nike+ product category would be the usage of Nike shoes with an iPod. The system is again the same with a device getting fitted in the shoes, however, the iPod has to be hooked up with a receiver. Then the person who would be using this iPod would be able to witness elements like:
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Calories burned
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Distance covered etc.
He would be able to do all this while listening to tracks on his iPod. The marketing strategy of Nike in the Indian subcontinent rests upon the implementation of brand ambassadors and also on creating advertisements featuring many well known cricket celebrities of India.
Nike footwear as a result of its unique product group has managed to rope in a wonderful customer base in India, apart from doing a wonderful business. The Indian customer is quite content with this brand and normally prefers it while buying a pair of shoes.
The places from where one can buy Nike shoes have changed over the years. Shops and showrooms now have amidst their fray, a new entry in the form of a shopping website.
Post Lables: Nike Shoes , Sports Footwear
Jordan Flight 23 (Gs) 317821-091
Price: $68.00
Product Description:
Stylish look with strength and durability are its main features.These shoes are very comfortable and can be used for walking or other athletic activity.
Features:
• These are very comfortable sneakers made of rubber, synthetic and mesh.
• Rubber Heel Outsole
• Light-weighted shoe
Great price for great shoes!
Post Lables: Jordan shoes , Men Shoes
